Cultivated meat startup Orbillion Bio yesterday announced a new partnership with Dutch specialty meat distributor Luiten Food to go-to-market in 35 European countries.
“One thing that makes Orbillion stand out is that we understand the entire game from cell to product.”
The Silicon Valley-based cultivated meat startup is working on heritage meats such as bison, elk, lamb, and wagyu beef, claiming it will be able to achieve price parity by as early as 2026, as well as commodity pricing for beef in 2030. The startup is dedicated to democratising access to cultivated meat on an international level, with its new partnership opening 35 European markets to introduce the next generation of meat.
According to Orbillion Bio co-founder Patricia Bubner, developing a path from cell to product is the next level that cultivated meat companies must reach to achieve a marketable product. Orbillion Bio has its sights firmly set on market launch, claiming that its partnership with a renowned speciality meat distributor demonstrates how serious the cultivated meat producer is about the commercialization of its products.
“I often get asked, “how are you differentiated from the other cultured meat companies out there?” And here’s my answer: besides our unique technology platform, one thing that makes Orbillion stand out is that we understand the entire game from cell to product. Very few companies actually see the goal – which is to sell meat to people,” comments Bubner.